Job Description
NOW HIRING ADVERTISING DIRECTOR
EDUCATION/EXPERIENCE:
- Bachelor's degree or higher in business, marketing, journalism, communications, or related field preferred.
- Minimum of three to five years’ related management experience.
- Proven ability to meet revenue goals.
- Ability to relate well with clients and business leaders and collaborate with co-workers.
- Strong interpersonal skills and the ability to present research and proposals clearly.
- Excellent communication skills, both written and verbal.
- Excellent digital skills, including but not limited to social media, digital analytics and understanding of digital market trends.
- Hands-on media sales training experience.
- History of consultative selling approach across print and digital platforms.
- Candidate should be proficient with Microsoft office suite
(Word, Excel, PowerPoint)
As the Advertising Director, your focus will be driving revenue for the organization.
This position will lead the local sales efforts to drive print and digital advertising and event sponsorship revenue growth. This position will drive and grow local revenue by identifying sales opportunities, executing sales strategies, and working directly with sales executives to achieve revenue goals and company objectives. Responsible for meeting overall financial goals (revenue, expenses, and operating contribution), completing monthly flash and annual budgets for Publications.
This position reports to the Regional President.
Involvement in community events, chamber events and other business events are a must. An innovative mindset and strong leadership skills are critical. Will demonstrate sales success at all levels including building relationships and working collaboratively with internal and external customers.
RESPONSIBILITIES WILL INCLUDE, BUT NOT BE LIMITED TO:
- Achievement of monthly and annual departmental revenue and expense goals.
- Planning and executing creative ideas and sales strategies for events and promotions, print and digital advertising campaigns. * Maintaining a thorough understanding of competitive media, market research and market share growth opportunities.
- Continual learning of digital advertising capabilities and the digital landscape.
- Leading, motivating and training local sales representatives.
- Evaluating local sales representative's performance to budget achievement, account development, client services and team interaction.
- Attending related community and business meetings and events to meet and engage with key stakeholders and decision makers.
- Building strong relationships and executing presentations with accounts.
- Maximizing sales opportunities with active and new business accounts.
- Directly assist local sales representatives in new business development.
- Conducting weekly sales meetings and 1-1 meetings with each direct report.
- Assisting with sales proposals and client presentations.
- Accountability for maintaining department records on a regular basis. This includes documentation of successful results and/or attempted effort for special emphasis selling projects assigned.
- Assisting local sales representatives with negotiating contracts and ensuring terms and conditions are met.
- Monitoring and analyzing competitive advertising rates. Recommending adjustments to rating strategies to remain competitive in the marketplace.
- Monitor competitive print and digital media for trends, ideas, threats, and opportunities. Implement short-term and long-term strategies from findings.
- Analyze workflow and make recommendations to streamline operations to create the best experience for internal and external customers.
- Manage account executive and account coordinator sales activity and key performance indicators.
- Participate in regional Group management meetings.
- Perform other duties as assigned by management
KNOWLEDGE/SKILLS/ABILITIES:
- The ability to work in a team environment is essential.
- The ability and skill to effectively communicate and interact personally or electronically with team members, customers, clients, and other employees of the organization in a professional and courteous manner is essential.
- Ability to read, write, analyze, and interpret specific marketing and advertising material, market data, general business periodicals, applicable regulations, and procedures.
- Knowledge of general financial accounting, budget expenditures and forecasting is critical in determining rates and calculating figures.
- Ability to apply logical thinking in solving practical problems, collecting data, and establishing facts while drawing valid conclusions in situations where only limited.
Salary: $57,000 - $68,000 plus commission
BENEFITS INCLUDE:
- Competitive medical, dental and vision insurance
- Company-paid disability and term life insurance
- Generous PTO policy with PTO accrual beginning on the first day of employment * Company-paid holidays
- 401(k) plan with discretionary matching
- 3 Float Holidays per year
- 2 Volunteer days per year
- Must reside in the designated market area.
LOCATION: AITKIN, MN OR ISLE, MN.
For additional company information, visit
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.
Salary/Compensation: $57,000 - $68,000 per year plus commission
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Job Tags
Temporary work, Work at office, Local area, Immediate start,